Latin America

IP Key Latin America presented the third Enforcement and Governance of Intellectual Property (IP) Week, focused on the countries of the Andean Community. It discussed the challenges posed to the authorities by counterfeiting, piracy and copyright infringements in the digital environment during the context of the current pandemic.

In addition to the economic impact of IPR violations, presentations were given on case studies and best practices from both Europe and the Andean sub-region.

During the first half of September, IP Key LA worked with important partners in the area of Copyright in Latin America to carry out an activity that, although initially expected to be executed during the Buenos Aires Book Fair, became a two-day webinar that convened more than 300 people from all countries in the region.

Protected Geographical Indications (GIs) are a powerful tool for sustainable development, prosperity, and preservation of traditional know-how and local culture. Increasing awareness of their importance in these functions was the goal of a one-day online workshop on to the protection and enforcement of GIs in Mexico, organised by IP Key LA and IMPI Mexico.

IP Key LA carried out its first activity on ‘Artificial Intelligence (AI) and Intellectual Property: Challenges and Opportunities for Europe and Latin America’. The two-part activity involved Intellectual Property Offices (IPOs) of Latin America countries.

The Federation of Industries of the State of São Paulo (FIESP), INPI Brazil, and IP Key LA co-hosted the virtual seminar Blockchain and Intellectual Property: Protection, traceability of products and combating counterfeit. Taking into account the interrelationship of blockchain technology and intellectual property, the seminar focused particularly on the potential to improve IP protection.

The Mexican Institute of Industrial Property invited European experts to participate in the ‘Online Seminar on Combating Piracy in the Digital Environment’, which took place on 8-9 December 2020.

In the countries of the European Union and Latin America, SMEs account for 99 % of all businesses. They are a key element of both economies. According to the EUIPO and the OECD, in the last 8 years SMEs have created about 85 % of net new jobs and provided around two thirds of the total private sector employment in the EU. In Latin America, SMEs account for 67 % of employment.