IP Key LA co-organizes the seminar Argentina - Europe: the Intellectual Property as a bridge for your business
May 7th, 2019.
Buenos Aires, Argentina
Argentina represents a major potential market for European companies that seek to expand their business internationally. It is a country that presents reasonable standards of protection for IPRs, although it also has particularities that business owners should consider to make a successful transition and take advantage of IP as a profitable commercial tool.
The Latin America IPR SME Helpdesk together with the Eurocamara Argentina and IP Key Latin America have organized the seminar: Argentina - Europe: intellectual property as a bridge for your business, with a focus on the importance of intellectual property for the process of internationalization of companies. IP experts will provide participating companies with information on how to use intellectual property assets as key tools for negotiation with their commercial counterparts in Argentina. They can also learn about the experiences of European companies that have used intellectual property in their internationalization process.