Geographical indications for Andean countries
Geographical names, appellations of origin or traditional designations relate to products with specific qualities or characteristics that originate in the geographical environment in which they are produced.
The economic rationale behind geographical indications (GIs) is that their value is reliant on product specificity, constructed on the bond with the geographical territory, and dependent on plural factors that make up the product’s final and unique characteristics which allow consumers to differentiate between them.
IP Key LA has designed a two-day activity to encourage an exchange of best practices on protecting and promoting successful GIs, which will include an open seminar led by EU experts and a closed workshop between representatives from Colombia, Ecuador, Peru and the EUIPO.
Interested individuals and organisations who work in GI-related industries are invited to participate in the open seminar by registering at: https://euipo.blumm.it/event/ar/1/ipkeyla-awp3-activity-1-march-29