Due to the global pandemic most of the world’s physical stores this year have faced challenges. Meanwhile, online retail sales have experienced a dramatic increase. In China, this increase is highlighting new trends within the e-commerce environment that might once again challenge legislators and enforcers to close loopholes.
This year, IP Key China continues its cooperation with CAASA (the China Anti-infringement and Anti-counterfeiting Innovation Strategic Alliance) to organise an online workshop on 18 November. The speakers from EUIPO Observatory, Pinduoduo, Bird & Bird and Amazon delivered keynotes speeches on new formats for e-commerce and new technologies for IPR protection and enforcement; and an industry specific approach to online enforcement.
This online workshop will be followed by an offline seminar which will take place in December. Please refer to: EU-China seminar on IPR protection online and innovation.
Please find the agenda for specific information of the webinars.
Find here PPT presentations:
- Cooperation with intermediaries, enhancing IP protection in marketplaces - A.Aubert - EUIPO [PDF - 0.5MB] [EN, CN]
- IPR Protection in China, cosmetics and e-commerce - R.Michishita - B&B [PDF - 1.8MB] [EN, CN]
- New Tech and New Strategies in IPR Protection and Enforcement - E. Vestergaard - EUIPO [PDF - 0.7MB] [EN, CN]
- PDD, the New E-commerce, and its IP protection measures - Michael Chu [PDF - 7MB] [EN]
The recorded webinar is available below: